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All the the latest product updates, news and opinions from team FloodFlash.
18/08/2023
FloodFlash policies operate a little differently to traditional insurance policies. Every FloodFlash policy comes with a smart sensor. It is the key to our rapid claims and […]
07/08/2023
Capacity deal to accelerate US growth ambitions [LONDON, August 2023] FloodFlash, the first insurance technology company to offer sensor-enabled parametric flood insurance, has today announced a new […]
27/07/2023
In last month’s edition of our series, we delved into the framing effect. This effect suggests that how we describe, explain, or frame information significantly influences the decisions individuals […]
06/07/2023
A fortnight ago, we shared some of the innovative ways brokers use FloodFlash to help their clients. You can see the full article here. In the […]
22/06/2023
A fortnight ago, we shared the secrets behind our smart sensor and rapid claims. You can see the full article here. In the penultimate article of […]
16/06/2023
In the last edition of the series, we explored the gambler’s fallacy. Those who fall victim to the fallacy assume that a random event is more […]
23/07/2018
It sounds like deep industry jargon, and the Wikipedia entry on the subject hardly helps. The reality is that parametric insurance is very simple; arguably simpler and certainly […]
01/08/2018
Today we announced the news that we’ve raised a further £1.9m of seed funding to accelerate FloodFlash’s nationwide roll-out. You can read the full press release […]
09/10/2018
Check out our brand-new explainer video. We spent several weeks working alongside our friends at Yudle crafting an animation that succinctly explains parametric flood insurance. Easier said than […]
16/04/2019
Adam and I officially set up FloodFlash in the kitchen of my flat in September 2016. It was a small step, the result of a long line of conversations […]
24/04/2019
The City of Dreaming Spires; famously home to Philip Pullman novels, a complete dump, and many small businesses under threat of serious flooding. The FloodFlash team were on the […]